Bring the most innovative products in food and drink industry with expert-led insights and consumer data, Mintel, experts in what consumers want and why, is joining Thaifex - Anuga Asia show from May 23 to May 27, 2023 in Bangkok.
Join us in Fine Food session of Impact Exhibition Center, Hall 6, I24 (6-I24), check the selected innovative food and drink products, talk to our analysts to find out the inspirations for your product innovation and business growth opportunities.
Please fill in the form to download 2023 Mintel Innovative Products List from the show.
Mintel is also delivering a keynote speech during the show, feel free to come and join us onsite. Join the Thaifex Anuga 2023 as a visitor, please visit: https://thaifex-anuga.com
Mintel Session
Supporting Mental Health Through Food And Drink
- Date: 23 May 2023
- Time: 11.00 - 11.30 a.m.
- Venue: Future Food Experience Zone, IMPACT Exhibition Center, Hall 5
In the aftermath of the pandemic, consumers in South East Asia are prioritizing mental health. They are increasingly exploring the ways food and drinks can help enhance their state of mind. The link between diet and emotional state have long been explored, with growing research on the mood-manipulating qualities of certain ingredients. Now, food and drink brands are seen competing to capitalize on ‘brain-food’ innovations. In this session, Mintel experts will explore the opportunity for food and drink brands to position and drive differentiation in the mental wellness space.
Topic Highlights
- Consumers’ current state of mind and how food and drink can help enhance their mental health
- Consumers' attitudes towards food and drinks for mental wellness
- Mental wellness benefits and functional ingredients
- Flavor, texture and health attributes that consumers associate with mental wellness
Meet Our Analysts
Rashmika Khanijou
Research Analyst, Food & Drink, Thailand
Rashmika is a Food and Drink Analyst in the Thai Consumer Reports team. Prior to joining Mintel, she had marketing and innovation experience in the FMCG industry covering Southeast Asia markets. She holds a bachelor's degree in Marketing and Psychology from Macquarie University and an MBA from Sasin School of Management.